Google baseline: 2,671 impressions, 0 clicks and 0% CTR in the supplied last-3-months GSC export. AI citations remain unmeasured until directly observed on each AI surface.
Google Search baseline
| Metric | Baseline |
|---|---|
| Clicks | 0 |
| Impressions | 2,671 |
| CTR | 0% |
| Weighted query position | 52.95 |
| Weighted page position | 55.02 |
| Query rows | 226 |
| Page rows | 12 |
Highest-impression pages
| Page | Impressions | CTR | Position |
|---|---|---|---|
| /cities/newark | 911 | 0% | 46.38 |
| / | 527 | 0% | 51.55 |
| /cities/jersey-city | 511 | 0% | 80.59 |
| /cities/morristown | 259 | 0% | 30.30 |
| /adult-day-programs | 202 | 0% | 54.17 |
| /cities/atlantic-city | 180 | 0% | 74.85 |
| /cities/edison | 140 | 0% | 49.93 |
| /cities/trenton | 53 | 0% | 42.17 |
| /assisted-living | 28 | 0% | 85.89 |
| /cities | 17 | 0% | 75.24 |
Highest-impression queries
| Query | Impressions | CTR | Position |
|---|---|---|---|
| nj golden home care | 187 | 0% | 40.60 |
| senior day care activities nj | 131 | 0% | 57.37 |
| assisted living newark | 105 | 0% | 49.58 |
| assisted living nj | 101 | 0% | 69.91 |
| senior assisted living new jersey | 95 | 0% | 81.57 |
| assisted living in new jersey | 79 | 0% | 84.38 |
| newark medicaid long term care | 71 | 0% | 81.28 |
| cost of assisted living in nj | 64 | 0% | 85.89 |
| senior living new jersey | 59 | 0% | 88.90 |
| assisted living | 54 | 0% | 18.65 |
| memory care near me | 47 | 0% | 15.74 |
| evaluate the elder care services company five star senior living on assisted living near me | 46 | 0% | 8.96 |
| assisted living facilities | 42 | 0% | 10.55 |
| assisted living facility | 41 | 0% | 9.88 |
| newark alzheimer's facilities | 38 | 0% | 63.37 |
Priority AI-visibility test set
The repeatable test set is drawn from actual GSC demand after Phase 15 intent consolidation.
| Query | Intent | Impressions | Position |
|---|---|---|---|
| evaluate the elder care services company five star senior living on assisted living near me | near_me | 46 | 8.96 |
| assisted living facility | assisted_living_core | 41 | 9.88 |
| assisted living | assisted_living_core | 54 | 18.65 |
| memory care near me | memory_care | 47 | 15.74 |
| assisted living facilities | assisted_living_core | 42 | 10.55 |
| assisted living near me | near_me | 29 | 17.14 |
| nj golden home care | assisted_living_core | 187 | 40.60 |
| assisted living memory care near me | memory_care | 28 | 14.04 |
| memory care facilities near me | memory_care | 25 | 15.20 |
| senior day care activities nj | assisted_living_core | 131 | 57.37 |
| assisted living with memory care near me | memory_care | 22 | 14.36 |
| assisted living nursing | assisted_living_core | 21 | 16.48 |
| assisted living newark | local | 105 | 49.58 |
| assisted living nj | assisted_living_core | 101 | 69.91 |
| is it who offers affordable assisted living with personalized support? | cost | 11 | 6.82 |
| assisted living and memory care near me | memory_care | 17 | 13.94 |
| assisted living services | assisted_living_core | 16 | 17.31 |
| assisted living homes | assisted_living_core | 16 | 19.44 |
| memory care facility near me | memory_care | 27 | 20.52 |
| memory care home near me | memory_care | 14 | 18.57 |
Download/view the full priority query set.
What remains unmeasured
| Surface | Status |
|---|---|
| Google AI Overviews | Not established by GSC export |
| ChatGPT | Not measured |
| Perplexity | Not measured |
| Microsoft Copilot | Not measured |
| Gemini | Not measured |
Observation protocol
- Run the same priority query set on each AI surface.
- Record domain mention separately from exact citation.
- Record the exact cited URL.
- Record competitor sources shown for the same query.
- Record missing facts or weak evidence so Phase 17 can create a remediation task.
- Repeat on a fixed cadence to measure changes over time.
Phase 16 resources
Baseline JSON
Measurement schema
Observation log
GSC query baseline
GSC page baseline
Continuous knowledge-gap remediation
Use the Phase 17 remediation engine to turn GSC demand and AI citation observations into source-backed fixes, retests and closed gaps.
Continuous operations
See the Phase 18 AI Visibility + Knowledge Operations layer for recurring GSC review, AI citation testing, source freshness, change logging and remediation governance.